Account and Campaign Setup
Campaign and ad group structure built around your services, with geographic targeting set to the towns you actually serve rather than a broad radius that burns budget.
Google Ads put you in front of people searching for what you sell today, not in three to twelve months. That makes them the honest answer when a business needs the phone to ring now, when the season is short, or when the organic work is real but has not compounded yet.
The account is opened in your name and stays yours. The management fee is separate from your ad spend and stated up front, so you always know what goes to Google and what comes to me. If the numbers stop making sense, you will hear it from me first.
The first month is build and calibration. After that the work is steady: watch the search terms, cut the waste, and put budget where the leads are.
Plenty of agencies run ads inside their own account, which means when you leave you lose the history, the conversion data and everything the account has learned. Yours is opened in your name. The management fee is separate from spend and stated before we start, so there is never a question about what Google got and what I got. And if your budget is too small to compete in your market, I will tell you that rather than take the fee.
A one-time build: keyword research, campaign and ad group structure, geographic targeting, ad copy, and conversion tracking verified before a dollar of budget goes out the door.
Accounts drift. Search terms change, costs move, and waste accumulates quietly. This is the monthly work of cutting the waste and moving budget to what is producing leads, with the fee stated separately from spend.
Thanks Mike! Our new website looks great! We appreciate the time you spent tending to meet our needs and give us something simple enough for us to keep up to date while also looking fantastic!
Mike built and designed a new fresh website for our non profit organization at an affordable price and very timely. I appreciated how much he took on for us in regards to writing copy, organizing a calendar and setting up forms. Definitely recommend!
Northview did a great job at really listening to our needs and giving us guidance on where to take our website. I would recommend and use again!
Mike has been great to work with! The website he built is awesome, he communicates very well and completed the work in a timely manner. 10/10!
Mike at North View Digital is fantastic to work with! He always keeps our website looking fresh and professional, and he’s always prompt and responsive when we need updates or changes. We’re so grateful for everything he’s done for our organization — highly recommend North View Digital!
I asked Mike to build me a website, and he impressed me right from the start. On top of that, he also provides SEO and marketing support, which has been a huge help for my business. It’s great to have someone local who truly understands the Maine market. Thanks again, Mike!
Mike did a fantastic job creating the website for my business at a reasonable price. He was very professional, responsive and was great at answering all of my questions. I highly recommend Mike as he knows what he is doing and is local with lots of experience.
I was looking for the best Maine web design company who could also help me with SEO, NorthView Digital was the perfect fit. They were quick, professional, and knowledgeable!
We have been using NorthView Digital for over four years now. We are a very small non-profit with only three employees. Mike is always very responsive to any of our requests. He stays on top of our website for us. We can not say enough about the value we receive from having Mike handling our website.
It depends on what a customer is worth to you and how competitive your market is. What matters more than the number is that the account is tracked properly, so you can see the cost per lead and decide whether to spend more or stop. The management fee is quoted separately from spend.
Yes. It is opened in your name and the conversion history stays with you. If we stop working together, you keep the account and everything it has learned.
If you are a licensed home service business, Local Services Ads are usually worth trying first, because they sit above everything else and you pay per lead rather than per click. Google Ads cover far more service types and give you much more control. Plenty of businesses end up running both.
No. Ads buy visibility for as long as you pay. SEO earns it and keeps it. Running ads while the organic work compounds is the usual sequence, and once the organic side is producing you can often reduce spend rather than stop.
